East Madison Long Sleeve Floral Midi Dress Black

The brand: Designed in London by a small team of female creatives, East combine their confident use of colour with nostalgic, artisanal prints to achieve their bohemian style.

The product: Let’s (ad)dress this. Designed with a decorative smocked bodice and floral bouquets in pretty, pastel colours, this dress is full of feminine charm. Cut with long sleeves and an A-line hem that falls to a midaxi length.

The fabric and fit: Engineered in light, summer-ready cotton. Sizing in-line with East. Black