The brand: Designed in London by a small team of female creatives, East combine their confident use of colour with nostalgic, artisanal prints to achieve their bohemian style.
The product: When the weather’s warm, maxi lengths are in their prime. Doused in soft satin, this maxi dress is bursting with a vibrant fuchsia finish that'll pop against blue skies and sandy shores. The relaxed profile matches the mood, with slightly shirred cuffs to the sleeves, a maxi-length skirt, and teeny tiny beaded embellishments to the scoop neckline.
The fabric and fit: Spun in floaty viscose satin. Sizing in-line with East. Pink
