The brand: Designed in London by a small team of female creatives, East combine their confident use of colour with nostalgic, artisanal prints to achieve their bohemian style.
The product: Ethereal florals, effortlessly cool. Blooming with a heritage-inspired print, this fabulously floaty dress falls to a maxi length in a relaxed fit. Made for easy, breezy summer days, pair it with trainers for a cool and casual finish.
The fabric and fit: Spun in breezy viscose. Sizing in-line with East. Green